Final Aquapax Advert

Evaluation of piece:

I feel that overall I have chosen the right idea for this Aquapax brief and I have executed it to the best of my ability. I started this project with a fantastic idea that had a huge potential but when i discussed this with the client he told me that it would be great but it would need a huge film crew to pull off the idea. I was not happy with what he had said and once I had discussed with my tutor I felt I needed to experiment with the idea and go out and film in the setting I wanted to see what the quality of the footage was like. Once I had done this filming I found that the client was right and that even if the surroundings were perfect I would need alot of help to get the footage right. Therefore I looked into adapting my idea and i went back and looked at my initial ideas to see if i could combine them.

When i presented to the client I had a half finished piece and it made me realise how hard it is to film a brilliant quality piece; there are so many factors that influence the footage. I presented my piece to the client and he was pleased I had chosen a simpler idea.

The feedback I have had from the client has always been positive aswell as critical. He helped me to secure a good idea that was adaptable to my skills and the time scale of the project. I feel that my time keeping has not been my best for this project because i would have liked to have my idea more towards a finished state when we had the crit with the client. I also feel i should have got the motion piece to a finished state earlier so that is was less of a rush to prefect the last few bits.

I have tested my piece with the client and i have also showed it to a variety of people from the clients target audience. This has made sure that my finished piece attracts the right target audience and I was also give a few amendment ideas to do before submission. 

Overall i am please with the final piece and it has been a huge learning curve for me into the world of film and motion graphics; an area before i had not been so familiar with.