Schedule/Leaflet Layout Research

Leaflets are a form of direct advertising to get information or a message across to consumers and customers. The message and information you print on your leaflets has to be convincing and appealing for people to get hooked onto the information you're providing. It is usually handed out in public areas or posted on bulletin boards in places where many people will be likely to see it. There are many ways to attract people's attention but on a leaflet you have to achieve it in a clear effective manner and be able to draw the reader's attention instantly.

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Schedules are similar to leaflets because they are given to potential customer, but they are advertising an event more than a company. They are simple invites asking people to enter a competition. The schedule has to contain all the information for that event including:

Whats on

Classes

How to enter

Closing date for entries

Where to send your Entries

Date of the competiton

Where the competiton is being help

Contact info

Rules of the competition

Where to go on day of event (ring number)

How to go about finding out more information